By establishing a dedicated function for new business fields within RWS, we aim to systematically unlock opportunities for organic growth through new product-market combinations—whether in adjacent industries or entirely new sectors beyond our current core business.
Our strategic innovation efforts focus on areas where we identify significant, unmet market needs and, as part of the Beretta Holding Group, can apply our strengths and resources in a way that creates mutual value and enables the development of tailored solutions. We are currently concentrating on the innovation fields outlined below. These selected areas offer strong potential for sustainable growth and allow us to drive targeted innovation that meets both evolving market demands and our long-standing expertise.
When every second counts: Our solutions enable safe, targeted separation of doors and hatches on armoured vehicles—on demand, secure, and efficient. This helps reduce evacuation time, lower weight, and improve crew survivability.
European defence needs independence: Our solutions close the gap in ITAR-free components for guided missiles—empowering sovereignty, lowering export barriers, and supporting a future-ready European defence industry.
Split-second action instead of costly consequences: Our ultra-fast pyrotechnic actuators protect critical industrial infrastructure from blackouts and failures—delivering millisecond-level shutdowns, decades of standby reliability, and strong ROI for operators of decentralised networks.
Strategic partnerships are key to impactful innovation.
Together with external partners, we unlock new potential for sustainable growth.
Vice President Sales / Research & Development
In New Business, freedom, expertise and entrepreneurial courage come together to create the innovations of tomorrow. Only those who evolve with intention today will remain relevant tomorrow—and can become market leaders.
Founded in 1886, RWS is now the European market leader in small-calibre ammunition as well as pyrotechnic elements and components—with 1,500 employees across two sites in Germany.
RWS GmbH is an innovation leader in heavy metal-free ignition systems and specialised applications. The company holds over 35 patent families to its name.
Our strategic innovation efforts focus on areas where we can be part of the solution to unmet market needs. We are currently concentrating on the following domains: “Armor in Motion”, “Missiles & Precision Guided Munition”, and “Critical Industrial Infrastructure”.
